Before posting properties on social media, follow this one tip

If there's one thing Realtors love to do on social media, it's show off their property for sale. And why not? It's a free and easy way to spread the word about your exciting new listing. But this can get old really fast and make people tune out -- or worse, unlike your page -- if … Continue reading Before posting properties on social media, follow this one tip

How to be interesting on social media

Who would you rather chat with at a cocktail party -- the guy who has an interesting comment on just about any topic, or the lady who drones on and on about one thing? One mistake I see real estate agents frequently make on social media is posting only one type of content. Even $30 million luxury beach homes … Continue reading How to be interesting on social media